For writing that means business
- Looking to give your writing skills a truly professional edge?
- Want to pack more punch in your documents, reports or proposals?
- Discover how to take your writing to the next level!
More power to you
If there is one skill that separates the excellent from the outstanding, it’s the ability to communicate professionally. With almost all of today’s business conversation happening in written form, we very rarely get the chance to wow with anything other than the words we write. Which is why it’s important to make them count.
A large part of each business day involves the processing and sharing of information. When you learn to do this more efficiently, you can understand and be understood much quicker. By harnessing the power of effective written communication, not only are you creating a more favourable corporate image, you’re enhancing your personal one as well.
This Australian Writers’ Centre one-day seminar has been designed to give you a guide to creating powerful, persuasive business documents. You will learn the skills to transform your writing through interactive and practical exercises. The result is more confidence to produce outstanding documents, proposals and more!
YES! Please send me an outline for this course
In one day, you'll learn:
- The 11 Golden Rules of business writing
- Fundamentals of effective persuasive writing
- The 5 essential steps to planning a document
- Determining what you MUST include and what to leave out
- Business writing DON'Ts
- Common writing mistakes (and how to avoid them)
- How to structure reports and proposals
- The art of attraction – how to gain your reader’s attention
- Style guides – how to use them and how to create one
- Revising and editing – how readable is it?
- Presenting your documents
- and MUCH more.
Words that work
This full day seminar explores all four stages of professional writing at this level – planning, writing, reviewing and presenting
. While the main focus will be on content and ensuring your writing is clear, concise and mistake-free, we also look at common pitfalls surrounding the initial planning and editing of your work, along with how to present with maximum impact
Professional Business Writing is ideal for management, sales and marketing professionals, accountants, engineers
or other roles that may involve interpreting and reporting information. By equipping you with the necessary skills to produce cohesive
business documents, your work will receive the ‘polish and shine’ to take it from excellent to outstanding!
This seminar is suitable for people who are fluent and confident in written and spoken English. It is designed for participants who would like to take their business writing skills to the next level
Our seminars are held in our harbourside training rooms in Milsons Point in a collegial, non-threatening classroom setting.
You’ll also receive:
- A comprehensive set of course notes and exercises, including apostrophe guides you can share with everyone in the office.
- A copy of the Australian Writers' Centre's Editorial Style Guide for Business (valued at $49)
PODCAST: "Ten Common Business Writing Mistakes"
Click on the player above to hear Managing Director of Australian Writers' Centre Valerie Khoo talk to BNET's Phil Dobbie BTalk on BNET.com
Rave reviews about
Professional Business Writing
"Excellent presenter who tailored course to participants' needs. 3 AHA! moments made it worth the fee alone. The take-home course notes and style guide are an excellent ongoing resource."
- Claire O'Connor
"It's been a week since the course and I have been drafting management reports. Already, my manager has commented that I have improved my writing skills. Thanks to the presenter."
- John Lawson
“The seminar was educational and made you look at writing from a different perspective. The presenter was fabulous.”
- Peter Lambropoulos
"I immediately applied what I learned on reports and contracts that I was working on. The change was incredible. THANKS."
- Adrian Espedido
"To be honest I enjoyed the whole thing. The presenter was able to discuss different aspects of writing in an inspiring way. I appreciated how she took the time to find out what each person wanted from the course and addressed those things. I am already changing the structure of the way I write my paragraphs to improve their meaning."
- Soraya Vantilborg
"This was my fourth course at the Australian Writers' Centre and they have all been great. I always come home so inspired and full of energy, it's fantastic. The material presented is very good and helpful, the presentation is excellent and I also notice that the Centre always manages to attract a very interesting and stimulating crowd."
- Kees Bakhuyzen
"It was fun and light hearted. The handbook is a great tool to take away."
- Valentina Stojkovska
Learn from the best
This seminar is presented by Sue White, a writing
trainer and freelance journalist. Her work has been published in many of
Australia’s leading magazines and newspapers, including The Sydney Morning Herald, Good Weekend, CNN Traveller, CNNGo.com, Australian Geographic online and various ABC outlets.
Sue spent 10 years as a public relations and communications
specialist and has written annual reports, marketing collateral,
websites, and complex, technically-focused intranet sites. She has held
senior communications and public affairs roles for: The George Institute
for International Health; Malcolm Sargent Cancer Fund (now Redkite);
Civil Aviation Safety Authority and CSIRO Plant Industry. Recent
corporate writing clients include: IAG Australia, Macquarie University
Hospital, British Council and others ...
Kate Hennessy is a professional writer who splits her time between corporate writing, journalism, editing and communications consulting.
Kate's experience includes a role as senior writer and
editor at writing agency, The Editor Group, and as internal
communications manager at Cisco (Australia & New Zealand). Kate has
also provided writing services and communications consulting to dozens
of well-known organisations including Insurance Australia Group, Sydney
Theatre Company, Channel 7, Pricewaterhouse Coopers, MBF and E*TRADE