Carli Ratcliff is an award-winning editor, journalist, digital content specialist and UX writer. She is an experienced trainer in UX writing and Plain English business writing. With experience in writing corporate communications, webpages, apps, mobile, voice and chatbots, Carli also consults to a number of organisations on writing in the workplace and UX writing strategy. She established and has led the UX writing team at Qantas for many years. She now also advises on UX digital content and best practice professional business writing for clients including SBS OnDemand, and advises Adobe on the design of their ‘Writing for Voice’ platform.
Carli is also a freelance food writer. Her writing appears regularly in newspapers, magazines, food guides and online. She contributes features to The Sydney Morning Herald (Good Living), The Australian Financial Review (Life + Leisure), The Age (Epicure) and Qantas Magazine, as well as international magazines including Monocle (UK), DestinAsian (Jakarta) and online at SBSFood.com.au. In 2010 Carli was honoured at The Australian Food Media Awards.
