What’s it like to learn with AWC?
Each year, thousands of students just like you achieve their writing goals through our courses and world-class presenters. Here they share how their new-found skills and confidence enriched their life.
Bernadette was brilliant.
The course opened my eyes to how much marketing is in the everyday things and how well hooks can capture an audience.
Great for expanding skillset.
It has given me the confidence to write great copy. Bernadette was fantastic and super encouraging throughout the course. The feedback was always clear and actionable, so I knew exactly what to fix.
This course gives you all the confidence, essential skills and tools you need to succeed as a copywriter.
The teacher was on point on everything. Theory, examples, real case-scenarios, feedback was amazing because it was centred on the assignment and the comments were constructive, forward and simple. Critiques were given in a constructive way, too.
For me, since English is my second language, it gave me a real taste of what's expected of me if I want to start copywriting in English, so that was a nice challenge. The handouts were a fantastic way to start the modules!
Bernadette was awesome. She answered messages and was very encouraging. It was helpful when she recommended books to read.
Meaty content. Good templates. Ability to download notes. I thought the course was comprehensive and am happy with everything.
It has given me the confidence to continue and I realise if I follow the formulas I can create great content. My initial feelings of overwhelm and inexperience were unfounded. If I keep learning, I can progress quickly.
I've been writing for a NFP in fundraising which is new to me. I previously worked in marketing and events so thought this course would help improve my copywriting skills.
I thought Mark gave each individual really clear feedback each week. It was really helpful to listen to his feedback to all other students so you could read, compare and get further insight into each module.
Easy to understand modules, delivered on a weekly basis. This gave me enough time to plan around work and personal life while ensuring I would give each module the right amount of attention needed to get the best out of it.
I was really happy with the course and the materials provided.
I feel much more confident with the tips and tricks shared during each module. I look forward to taking all this onboard when writing my next fundraising appeal.
The Copywriting Essentials course gives a lot of impact in a short 5-week program.
Mark was a positive and supportive tutor. The overall course was interesting and informative.
I believe the course has equipped me to begin a journey in copywriting!
I would recommend the AWC due to its structured content, the ease of learning, and the accessibility of the weekly tasks.
Our tutor was very well-versed in copywriting and teaching. His feedback on assignments was also very useful and to the point.
The assignments were fun and interesting. The lessons were well-explained without being too wordy.
It helped to cement previously learned material, summarise and revise it, and provide additional practice with it, and also to see how different approaches can lead to similar results. It was a good confidence builder too.
What really stood out to me about this course was how well it's structured and how clear it is. I've worked in marketing for a while, but copywriting hasn't been my focus. This is a really valuable way for me to start sharpening that skill and improving how we optimise content at work!
My overall impression of my online tutor was really positive. I loved how clearly the tutor explained everything, which made the course easy to follow. She was very professional, and I could really tell she had a lot of experience. I felt comfortable, supported, and engaged throughout the course.
I'll start the optimisation project for the current articles published by the company I work for.
A great place to learn new skills in your own time, at your own pace.
A thoroughly enjoyable, informative, and engaging course.
Mark was positive and gentle with feedback.
I enjoyed the informative content and a chance to have a go at copywriting with manageable assignments.
It has inspired me to have a go at writing on Medium instead of just fantasising about writing somewhere.
It's stress-free, totally manageable, and gives you confidence to move forward with your writing. Very knowledgeable tutors and engaging content.
Awesome course. Thank you!
I thought Mark was a great tutor who was fair and even-handed.
I enjoyed how accessible and flexible the course was. I thought that it was a pleasant, informal, and highly engaging experience. It showed me that copywriting is a potential business venture to consider.
I would say it is a great experience that makes writing easy, fun, and addictive.
My online tutor made a very positive impression through professional, insightful, and clear feedback. Mark's guidance was easy to understand and provided practical direction that helped me build confidence as a writer.
I enjoyed the assignments!
I'd recommend AWC for its supportive learning environment, practical feedback and wide range of inspiring writing courses.
Both presenters were excellent. Bernadette demonstrated impressive presentation skills, explaining everything clearly and making the concepts easy to understand. The assignments were well-defined and clearly stated. Mark's approach to reviewing the assignments was both encouraging and insightful. He shared valuable insights and offered useful advice. Both demonstrated approachable mannerisms. I'm a qualified, experienced trainer/assessor, so it was impressive - well done.
It is a great course to learn copywriting from highly experienced copywriters and to see what happens inside an agency.
The concepts were fascinating. It was broken down so simply, it was easy to follow and learn.
I haven't enjoyed learning about a topic in a very long time. I want to learn more!
It's a great investment. Not just theory, the courses help you develop practical skills in the course that can be used in the real world.
I loved the way Bernadette structured the course and it was jam-packed with so much information that I can go back and review when I need to. There were so many helpful resources that I will definitely be using to launch my copywriting business!
I loved that it was so accessible and gave me the confidence to know that I absolutely can do this. It makes my goals look so achievable and I can't thank AWC and Bernadette enough for that.
It's given me the confidence to begin setting up my copywriting business and work from home. Here I go!
I was exploring ways to make writing and creative work a stronger part of my career, and this course stood out as a practical, well-structured introduction to copywriting. The Australian Writers' Centre has a great reputation, and combined with the clear focus on real-world skills, made it feel like a smart place to start!
The course was extremely well paced and thoughtfully designed. It struck a great balance between being accessible for beginners while still offering plenty of depth and practical insight. Bernadette kept things realistic, up-to-date, and threw in humour and down-to-earth tones that were really engaging - thanks, Bernadette!
Bernadette was fantastic. Her feedback was thoughtful, constructive, and encouraging, and it was clear she genuinely engaged with each submission. She offered practical suggestions while also helping me see my writing from new perspectives. I learned a huge amount not only from her feedback on my own work, but also from her comments on other students' submissions.
The week-by-week structure was one of the most enjoyable aspects. The staged release of content and assignments reduced pressure while still maintaining momentum and providing a clear weekly deadline to work towards. I also really enjoyed learning from the variety of approaches and ideas in other students' work.
Bernadette has managed to 'demystify' a lot of the elements about copywriting that seemed intimidating or hard to get a grasp of. With the tools, the templates, the real-life examples and little assignments along the way there have been a whole lot of 'successes' already, which is great for confidence. And the final elements also which gave ideas, options and ways to actually go out and start getting work and networking with the information was a fantastic finish.
I'd say the AWC is a highly practical, supportive, and well-run place to learn writing skills that actually translate to the real world. The courses are thoughtfully structured, the tutors are genuinely invested, and you finish feeling more confident and capable.
This course was a great confidence-builder and an excellent introduction to copywriting. It's helped clarify how writing could fit into my career moving forward, and I'd happily consider other courses through the Australian Writers' Centre.
Mark is great with detailed feedback and guidance. The positive comments provided motivation that I could complete copywriting for myself for my own business. He was wonderful and responsive to my questions.
I enjoyed the explicit real-world connection to content and examples and how to go about getting the best out of the information. I was able to confidently register my business name and it helped me understand how to set up my business site.
I have a way with words and want to work as a writer. Copywriting is a good fit for me and it allows me to work from home, which I need to do as I am a carer for my disabled sister.
I found Bernadette Schwerdt easy to understand, knowledgeable and enjoyable to listen to.
I enjoyed the clear explanations and easy to follow documents. The ability to download all the relevant course material is wonderful.
I have secured a paid job as an editor for a very small magazine. My copywriting knowledge will also be useful to help promote it.
I found Bernadette to be an excellent tutor. She had lots of enthusiasm for the subject and obvious expertise. I found her feedback to be fair and relevant.
I enjoyed learning about advertising copy the most, especially older examples that are still the benchmarks of advertising copy today.
I will be able to write copy for my website now, so that's a big plus.
There were a lot of great points in this course. I was happy to learn how to talk to AI, telling it what role it had, such as a PA, or copyeditor, before asking it for answers. Thanks, Bernadette, you've taught me a great skill here!
I would say AWC's copywriting course is well worth the effort. You can gain a lot of valuable insights from this course.
Solid holistic view on copywriting, basics and everything you need to know. A great refresher on some things, and learnt new things also.
It was great to receive personalised feedback on assignments.
It is a great way to support professional development, even for non-copywriters.
The videos with Bernadette are very enjoyable and impeccable in their content, pace and timing. The handouts/notes and downloadability of the videos are an extremely helpful bonus!
Mark has proven very supportive and clear and helpful in his feedback. Having the video feedback is very helpful especially getting to hear others work from the course made it interesting and interactive on the learning journey.
I really looked forward to the weekly video content to learn. Then working on assignments was most intriguing and rewarding. I feel so proud I have been able to show up each week studying at a pace that has been enriching and enlightening!
I feel in touch with my mind and expression and how I can/and have been able to express myself. I have learnt a whole new world in writing; especially with the SEO and AI content as I really haven't explored it as yet.
The course is soooo informative. Its pace is encouraging and supportive. It provides the tools and skills to ensure confidence in your writing and real world ability to write copy!
Loved it! Thanks sooo much! And proud to have achieved it.