Category: Business writing

How to write a media release

A media release – also known as a press release –  is the primary way for you to get your message into the hands of the media. It’s a format that journalists and editors are familiar with and, even if you pitch your idea to them over the phone or email... read more

Are you guilty of this kind of corporate-speak?

You see it in boardrooms across the nation. People marking off words during meetings in a surreptitious game of bullsh*t bingo. They are noting down classic phrases like: “game-changing innovations”, “corporate synergy”, “deep dive”, all while they “incentivise” people to “pick the low-hanging fruit”. In honour of... read more

5 common business writing mistakes – and how to avoid them

You only get one chance to make a first impression. So you better make it count. With the rise of text messaging and abbreviations used in social media, effective written communication is falling by the wayside. This could be happening in your blog posts, brochures, websites and even your advertisements... read more

How to be a better business writer

Do you spend eight hours a day in front of your computer at work? Maybe you’re sending emails. Perhaps you’re writing proposals or recommendations. The reality is that many of us spend much of our day doing some form of written communication. So it’s vital to understand... read more

Are you guilty of these top 10 business writing mistakes?

Writing business documents – an article, report, blog, letter or email – is quite a different proposition to writing a novel. (For starters, there are usually far fewer unicorns or troubled detectives.)

Perhaps you're writing for your own company, or maybe you're looking to do more corporate writing for organisations. Whatever the case, cast your eye over our collection of top 10 common errors ... and how to avoid them.

The business of writing with Kate Hennessy

Kate Hennessy is a professional writer who splits her time between corporate writing, journalism, editing and communications consulting. Her love of writing goes beyond the offices of Australian businesses, however.

She is also a journalist and writes weekly music reviews for Fairfax and other arts publications as well as travel features for newspapers and magazines. Kate presents our Business Writing Essentials and Professional Business Writing seminars. Here she tells us what she loves about writing, teaching, and her life as a writer.