SALE: Up to 40% off

Ep 007: Redbubble lead copywriter Jason Toon on writing for a multi million dollar ecommerce website

Share on facebook
Share on twitter
Share on pinterest
Share on linkedin
Share on whatsapp
Share on email
Share on print

Redbubble is a massive disruptor in the art and design market (in a good way) because for a change, the artists get paid for their work! 

It’s a true-blue Melbourne success story and the man behind the awesome copy that has made the website such a success is Jason Toon. 

With over 450,000 active artists on the site creating original artwork, 10 million site visits per month, and over 7,000,000 people buying from the site, Jason is the man who writes the copy that makes people buy.

In this episode, Jason talks about:

  • His journey from being a drop-out journalism student to being a leading copywriter
  • Why his counter-culture punk rocker sensibility was the best background for his first copy job
  • Being lured from the USA to Australia to work on the Catch.com.au website
  • Writing for large-scale email projects with multiple segmented audiences
  • How to source portfolio work if you haven’t got any clients
  • Creative techniques for how to come up with great ideas

Mentioned in this episode:

Click play below to listen to the podcast. You can also listen on Apple Podcasts, Spotify and Amazon Music. Or add the podcast RSS feed manually to your favourite podcast app.

This podcast is brought to you by Copy Club

Share the love!

Browse posts by category
Browse posts by category

Courses starting soon

About us

The Australian Writers’ Centre offers courses in creative writing, copywriting, freelance writing, business writing and much more. Our practical and industry-proven courses will help you gain confidence and meet your goals faster!

Contact us

Phone: (02) 9929 0088 Email: [email protected] Head office: Suite 3,
55 Lavender Street, Milsons Point NSW 2061

© 2021 Australian Writers' Centre | FAQs | Terms, conditions & privacy policy

Back to top ↑
×

Nice one! You've added this to your cart