Podcast: So You Want to be a Copywriter

Copywriters of the future! If you’d like to stay relevant, charge more and harness the power of Artificial Intelligence and human-centred design to help you write your copy, this is the podcast for you! Tait Ischia is a human-centred copywriter and designer who brings customer experiences to life through a

Launching a podcast is a brilliant way to build your copywriting business. It helps you build your authority, find new clients and create new connections with interesting and high-profile people. If you’ve ever wanted a map for how to build, launch and promote your podcast, this is the episode for

For 95% of beginner copywriters, finding clients is the bane of their existence. Well, what if I told you there was a way you could avoid all that? This approach has clients clicking on YOUR profile, and directly messaging YOU — not you painfully messaging them. No more Upwork, Fiverr,

Email is not dead, never was, never will be. In this podcast you’ll learn how to prepare a welcome sequence so that you can kick start your email automations, communicate easily with prospects and turn casual visitors into paying customers. We also take a look at the ultimate checklist of

Dani Paige started her career in the oil and gas fields of Canada and quickly realised ‘this is not going to work.’ It’s just too cold! So she did some digging, pardon the pun, found copywriting, and in particular copywriting for sales pages. She launched her business and within one

Ruth Megan started her life as a crystal healer. In her own words, she loves a bit of ‘whoo hoo’ in her life. But when she discovered that she could make a living from writing about wine, she decided to make that her career. She now spends her time visiting

After six months of being a business, Helen Knight had more clients than she could poke a stick at. She emailed me to ask me if I had any copywriters I could refer to her and she has never looked back. What a wonderful way to kickstart your copywriting career.

Christian Simovic is a man on a mission. At just 22 years old and with only 10 months under his belt as an email copywriter, he has taken the risky path of offering his clients a no-results-no pay model. Gutsy? Yes, but it works and in this session he shows

Charging the right fee for your copywriting services can be a hit and miss affair. Some people charge thousands and have no trouble finding clients. Others charge a pittance and can’t get a sale. What’s the difference? Here’s the truth – it’s not what you charge, it’s how you charge.

Criticism. We’ve all had it and for as long as we continue to be copywriters we’ll continue to get it. But it’s how we deal with it that makes all the difference. It can set us up to be better at what we do or it can cut us to

If you’ve ever wanted to offer PR services to your clients but you’ve never really known what PR is or how to offer it, this is the episode for you. Jules Brooke is one of Australia’s top publicists and PR coaches. She specialises in helping SMEs do their own PR

Starting something new is always hard. But have you found that once you get going, it gets easier? Finding your first copywriting client is no different. Once you get that first job under your belt you’ll find it gets a whole lot easier. This episode is a little bit different

There’s a reason lots of English teachers become copywriters! They’re good with words, know how to communicate and they know how to deal with unruly people. The perfect skillset for copywriting. In this podcast, Emma shares with us her journey from English teacher to copywriter, how she overcame a lack

Would you like to turn your passion for copywriting into a six figure income? Then listen up, because Nikhil Rughani – Copy Connoisseur – did just that and he joins us on this podcast episode to share how. Did he have a background in copywriting Did he have a marketing

Discover how this successful entrepreneur created 36,000 social media posts in one year, why he did it and what he got from it. Kobi Simmat is a business coach extraordinaire.  His special skill is helping business owners earn more and work less. He helps SMEs create the systems and strategies

Charlotte Isaac is a systems expert. Wait! Come back. She is actually very interesting. She works with copywriters to help them automate the hard bits, the unpleasant bits, the daunting bits – the bits that stop us from succeeding. Things like: Sending invoices Following up leads Closing off jobs Telling

Email is one of the most important channels for generating new leads. While some say email is ‘dead’, nothing could be further from the truth. Just ask Liz Green. Liz is an email copywriting expert and is flat-chat with work and booked out weeks in advance. There are secrets to

Are you are one of those copywriters who need a website, have been putting it off because it’s just too hard, and you know you are losing business to those who do have one? In this episode you’ll learn exactly what you need to create your website and how to

Are you tired of seeing other copywriters earn more than you? There’s a strategy to alleviate this age-old problem, and it’s super-easy to apply. Paul McCarthy is the founder of the Marketing Club and one of Australia’s most successful marketing coaches. He’s the best-selling author of the book 8 Steps

Landing pages are a powerful way to generate more leads and conversions. But what’s the best way to set them up? Email marketing expert Kelsey Johnson explains in today’s episode. Kelsey Johnson is a Product Marketing Manager at AWeber, one of the world’s leading email automation platforms. She specialises in